Introduction

Whether you’re a small business owner or a large corporation, the digital world is changing how we do business. And if you want to stay competitive and keep your customers happy, you must adapt to this new reality. You may have heard of some of the most popular web platforms: Facebook, Twitter, and Instagram are just a few examples. But even these well-known social media sites must be more on their own. They’re just one small piece of your overall marketing strategy!

I will tell you about my favorite platform: Google My Business (GMB). GMB lets businesses manage their online presence—including reviews, photos, and more—all from one place within Google Search results for searches made by local users looking for businesses like yours nearby. Trust me when I say this can be so powerful; I’ve seen it happen with clients over and over again during almost two decades of experience in digital marketing.”

Create a Google My Business listing.

Having a Google My Business listing allows you to promote your business effectively. You can:

• Add photos and videos of your business to give potential customers a better idea of what they’re getting into when they visit.
• Contact other businesses or local organizations interested in collaborating with you on projects like joint marketing campaigns and co-hosted events (an excellent way to build relationships).

Add a Google map with your business location. By implementing this, customers can quickly locate your business, and it can also boost foot traffic. Add an hours page so people know when to expect you to be open or closed (if at all).

Add a “directions” page so customers can easily find their way to your business. It’s a good idea to include a contact page on your website so that people can quickly contact you via email or phone if they have any questions.

Optimize your GMB listing with business hours, address, and phone number.

• Add business hours to your Google My Business listing.
• Include the city, state, and zip code in your address field.
• Ensure your phone number is visible on all website pages (and not just buried somewhere deep in a FAQ page).
• To make it easy for people to find your local business, consider adding a map to your GMB listing. This will help potential customers locate your business with ease.

Add a link to your website on your Google My Business listing. You can do this by adding it in the Website field. Add information like opening hours, address, and contact number so users can easily find you when searching for local businesses nearby.

Add a link to your website on your Google My Business listing. You can do this by adding it in the Website field. Add information like opening hours, address, and contact number so users can easily find you when searching for local businesses nearby.

Add categories to your GMB listing to help customers search for you.

You can add categories to your GMB listing to help customers search for you. You should select classes relevant to your business and use Google’s category selections. If one of their categories doesn’t fit, add another one that does–the more relevant categories you have, the better!

The categories you add will appear in your listing so people can learn about them before visiting or calling on businesses like yours. Also, make sure there aren’t any duplicates between listings (like “restaurant” under both Food & Dining and Restaurants).

-Add an address to your GMB listing. Google will show the address on your business page, which helps customers find you more easily. Do not add a lesson if you don’t have a physical location but operate online only.

Claim your local business in Google Search Console to get insights into how people find you locally.

• Log in to Google Search Console.
• Click “My business” at the top of the screen, then click “Maintain.”
• Select your business from the dropdown menu, then click “Claim this Business.”

You will now see a page listing all of your claimed business locations (if any). If you don’t see this option, there isn’t a location associated with your account yet–you can add one by clicking on “Add new location” and filling out some basic information about your business (including address, phone number, and hours of operation).

After claiming a location, you can add a Google My Business page. Click on “Get started” and fill out the information required to create your page: business name, physical address, hours of operation, etc.

Once you’ve completed this information, click “Get verified” and follow the instructions to verify your business. This will take a few days, so don’t worry if it doesn’t happen immediately! You can also add photos and videos to your page and review other businesses in your area (which helps them appear in Google Maps).

Follow your customers’ journeys across Google and ensure they can find you easily.

Follow your customers’ journeys across Google and ensure they can find you easily.

Google My Business is a collection of tools to help you manage your local business across Google Search and Maps. It allows customers to find your business online and connect with you through Google Assistant.

As a local business owner, you need to understand how these products work together so that people searching for what you offer can find it quickly and easily–and then take action on their intent (like making an appointment or purchasing something).

Creating a profile for your business is the best way to start with Google My Business. In this article, we’ll walk through the steps of creating an account, then add all the details about your location (including photos and a map) and any other content you want to be associated with.

List yourself on other local search engines.

Listing yourself on other local search engines is a great way to build your brand and reputation. You can do this through a couple of different methods:

• Add the Yelp app to your phone and check in at different locations around town. It’s easy, free, and will help you get more visibility on Yelp, which makes the site more likely to appear when someone searches for businesses like yours (and they will).
• Create an account with Google My Business (GMB). This is also easy to do–go to [https://www.google.com/business] and follow their instructions!

Once your account is set up, you can add information about your business. This includes things like your hours of operation, location, and a description of what you do. You’ll also want to add pictures of your storefront or office space.

This is one of the most important things you can do to help your business get found online. Google’s search algorithms take into account a lot of different factors when determining which websites show up in search results, but one thing that’s almost always going to help your site rank higher is content.

Get started with one of these easy steps today!

You’ll need to register with Google My Business to get started. If you still need to, sign up for an account and add your business information (name, address, phone number), categories, and photos. Make sure to add a Google Post to inform customers about your business.

After that, claim your business in the local search console to get insights into how people find you locally by searching on Google Search or Maps–and track changes over time!

Once you’ve set up your Google My Business, it’s time to start getting reviews. Here are some tips on how to do that: -Have a great customer experience and ensure people know about it (recommendations from friends and family carry a lot of weight). -Ask for reviews often–and be bold and push the issue if you feel people aren’t leaving them!

-Use automated review prompts and email follow-ups to ensure you get reviews from every customer. -Make sure your business information is accurate–if there are any incorrect details on Google Maps, fix them immediately! Check out this guide for more information on how to get reviews.

Conclusion

After reading through this guide, you should have a clearer understanding. Understand how to use Google My Business for local SEO. We hope it has inspired you to take action and start changing your website or social media profiles. If you still need to decide what steps to take next, don’t worry–we’re here for you! Our team of professional digital marketers can help guide your business through these changes so that it can get results fast. Give us a call today at (800) 123-4567 or email us at hello@digitalmarketingpros.com